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ETCC Quarterly Meeting: The Changing Energy Landscape for Industrial Customers


Managing energy usage is challenging for all customer segments, but perhaps none more so than in the industrial sector. For industrial energy consumers, new technologies and methodologies are emerging as a means of providing a whole-facility savings from utility programs. But successfully deploying the most advanced solutions can be challenging. This day-long meeting will explore many of the challenges and solutions that industrial customers face with an added focus on providing long-term savings and ongoing engagement.

Registration is now closed.  There will be limited seats available for in person attendees. 

Alternatively please use the webinar information below to participate remotely


9:00 AM - Breakfast and Networking

10:00 AM - Introduction, Safety and ETCC Updates

10:15 AM - Understanding Customer Energy Management Needs

While industrial customers agree that managing energy usage is critical, specific approaches vary significantly among customers. This session highlights the differences and similarities between energy management perspectives and deployment practices from the points of view of both industrial energy users and utilities alike.

  • Peter Therkelsen, Research Scientist, LBNL (moderator)
  • Dan Teeters, Regional Sales Manager, Grundfos
  • Megan Arora, Channel Sales Manager, Digital Lumens
  • Andrew Scheaffer, Senior Engineer, APTIM

11:15 AM - ​Implementation Opportunities

Understanding where the largest potential opportunities reside for technology solutions is crucial to designing effective utility programs for industrial customers. However, it’s not just the technology itself that can deliver all the potential, but how the technology is wrapped into a utility program that addresses customer pain points. This session explores particular industrial customer challenges with managing their energy consumption and how a menu of technologies and approaches can potentially help to overcome those challenges.

  • Marek Samotyj, Program Manager, EPRI (moderator)
  • Christopher Cole, Strategic Account Advisor, SMUD
  • Siva Sethuraman, Director of Utility Engagement, Cascade Energy
  • Aaron Daly, Global Director of Energy Management, Whole Foods Market

12:15 PM - Networking Lunch (provided)

1:15 PM - Utility Solutions for the Industrial Sector

To meet the challenges of a rapidly changing energy environment, new program models and approaches are needed to adapt efficiency and demand response savings opportunities to address the needs of a range among large industrial customers. This session addresses how utilities and implementers can work together to bundle technology solutions with flexible programmatic approaches to maximize the savings potential for both utilities and customers.

  • Michael Lozano, Senior Mechanical Engineer, CEC (moderator)
  • Jarred Ross, Strategic Energy Management/ Energy Advisor Services Programs Manager, SCE
  • Ethan Rogers, Industrial Program Manager, ACEEE
  • Warren Fish, Program Manager, NEEA

2:15 PM - Break

2:30 PM - ET Focus for Industrial Customers

SEM, DR, EE, Storage, Load Shifting. This Alphabet Soup makes us wonder, “What’s Next?” In this session, we will explore the new and upcoming technologies and methodologies, and how these can solve industrial companies’ energy while saving money. There will also be a focus on the changing regulatory landscape in CA and its impact on utility programs.

  • Mark Martinez, Manager of Emerging Markets and Technology, SCE (moderator)
  • Prakash Rao, Principal Scientific Engineering Associate, LBNL
  • Kay Hardy, Regulatory Analyst, CPUC
  • Todd Thompson, CEO, Carnot Compression

3:25 PM - Wrap-Up

3:30 PM - Continued Networking

Pacific Energy Center - 851 Howard Street, San Francisco, CA and via Webinar
Event Type
Quarterly Meeting
Event Host
  • Pacific Gas & Electric Company logo
  • Southern California Edison Company logo
  • Southern California Gas Company logo
  • San Diego Gas & Electric Company logo
  • Sacramento Municipal Utility District logo
  • Los Angeles Department of Water and Power logo
  • CEC logo

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The ETCC is funded in part by ratepayer dollars and the California IOU Emerging Technologies Program, the IOU Codes & Standards Planning & Coordination Subprograms, and the Demand Response Emerging Technologies (DRET) Collaborative programs under the auspices of the California Public Utilities Commission. The municipal portion of this program is funded and administered by Sacramento Municipal Utility District and Los Angeles Department of Water and Power.